We launched ScooptWords last summer as an experimental attempt to syndicate blog content commercially. And we succeeded, a bit. But the truth is that ScooptWords was only ever going to fly if we invested in heavy duty search and filtering tools that made the editor's (i.e. the buyer's) life easy. Without these, ScooptWords was a chocolate teapot. But we never quite got there and now, under Getty Images, we're focussing on what we do best, which is selling pictures.
So to everybody who signed up to ScooptWords -- well over 1,000 of you -- thanks, and sorry it didn't pan out as planned. Please now remove the ScooptWords button from your blogs (although it may have disappeared already... something to do with the code...). Special thanks to Graham Holliday who came onboard to mastermind the launch and understood more than anybody that good content can and should be paid for, not just lifted, printed and sold free of charge simply because the writer is a blogger rather than a pro journalist.
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